I was talking to a dad at my son’s end-of-season sports party about cycling. As the kids splashed in the pool, we chatted about soccer, our jobs, and our families. And then we started talking about biking.
I know nothing about cycling. Aside from seeing cyclists on the country roads near my home and knowing a little about the Tour de France, I’m not knowledgeable about the sport at all. The dad I was talking to is an active bicyclist both indoors and out. I could tell that biking is a passion of his. While I am not a sporty person, I enjoy hearing about what people are passionate about. So, if you are an avid golfer, I will hang on to your every word. I’m genuinely interested in what you have to say. I may not run out the door immediately to grab a golf club or get on my bike, but I love hearing people talk about what makes them get up in the morning or go that extra mile. Passion whether it is for sports, work, or family is an amazing commodity that I love hearing about.
While we’re on the subject of biking. Recently, I heard about Race Across America (RAAM), which is one of the longest sporting events in the world. Race Across America is not only a long race, but it also supports companies who bike for great causes.
As we all know, FedEx is a leader in tracking packages all over the world. For Race Across America FedEx used its SenseAware technology to track a “very special human package” — the Ohio Cycleworks bike team. You can view the team’s progress to date on their tumblr account. Learn more about Ohio Cycleworks and their causes here.
The FedEx Custom Critical division, which specializes in shipping high value, time-critical items using SenseAware, tracked the Ohio Cycleworks bike team as it raised money for a cause near and dear to its heart — the Akron Children’s Hospital. SenseAware not only tracked the exact location of the Ohio Cycleworks team through its web-based platform of tracking and monitoring services, but also tracked:
- temperature
- barometric pressure
- relative humidity
- light sensitivity
For instance, on June 23, I observed through SenseAware powered by FedEx that the temperature at 4:47 p.m. was 33.9 degrees C, with a low of 20.6C and a high of 44.0C. For an industry such as health care, tracking temperatures is of vital importance when shipping life-saving packages.
SenseAware powered by FedEx is available to customers in all industries, for instance:
- health care
- life sciences
- aerospace
- the arts
- financial institutions
I received compensation from FedEx for covering the use of SenseAware® technology during the 2012 Race Across America. My ideas and opinions relayed in this blog post and any related Twitter discussions are the my own and are not provided by FedEx or its affiliates and subsidiaries.