I read a post over at From_Dates_to_Diapers on the proliferation of huge blogging events for moms — #hanescomfortcrew #magicalmoms. BlogHer will be a sea of mommybloggers who are there with corporate sponsorship, as well. Christine responded to questions about why she seems to be among a “select” group of mommy bloggers invited. From reading twitter tweets I know that there are many moms who go on these bloggie adventures. I think that we are just familiar with certain names from blogs, twitter, and FaceBook and when those names come up it rings a bell. In actuality Christine says that she gets picked because she networks and positions herself as a potential spokesmom. I like what Christine has to say. You should read her post for tips on how to get yourself noticed by companies.
I just have one question though…
I’m wondering if the blogger’s photo has anything to do with it. The photo on my blog shows who I am — a 40-something, unglamorous mom. I’m actually kind of proud of my gray hair, and the fact that I last wore makeup when I was a full-time editor in the mid-90s. Think blue eye shadow and rose-colored blush. But…
Does my age put companies off? Are companies looking for 20- and 30-something moms only? It’s true that 20- and 30-something moms seem to be more on the cutting edge with blogs. This is just my opinion from the short time I have been blogging. Most blogs I read are from younger moms. Oh, I have met a great group of women who like me are in their 40s.
I love reading blogs written by people who are my age — I feel a connection. We played with the same toys growing up (Chrissy doll), listened to the same music in college (Duran Duran), remember being a certain age when events happened (in college when the Challenger space shuttle imploded).
Certainly in my real life none of my friends have a blog. A few don’t have any idea what a blog is. A few more admit to not reading e-mails, preferring to talk on the phone. I wish I had started blogging when my oldest was little. I know blogging would have been a great outlet for my frustrations during my early mom years.
So, what do you think? Is it easier for the younger moms to get noticed by companies? Is age just a number? Leave a comment and let me know what you think.
I think companies have always focused in that “young” range – 17 – 35. What they don’t realize is that “older” people (and moms in this case) might have more disposable income, support systems, etc. to be able to buy products, attend events, participate in technology, etc.
I’m not sure that age really matters… I have been to several events with “older” moms who are key influencers online. Keep on doin’ what you’re doin’ and your time will come! 😉